Get More Leads With Social Media Marketing


Social Media Marketing For HVAC & Plumbers
Attract and engage with consumers where they are, Facebook, Pinterest, Twitter, LinkedIn, YouTube, Instagram, Google Business.  Over 70% of U.S. Adults use Social Media to connect with friends and family, find discounts and special offers, learn tips and tricks, and get recommendations.  If you aren’t there you are missing an opportunity and with 80 million small and medium sized businesses on Facebook, it’s likely your competitors are there to connect with your customers.

Social media marketing is one of the biggest parts of online marketing. It’s everywhere, and it’s big business. For HVAC & Plumbers, the real issue about social media marketing is relevance. Does social media marketing work for HVAC & Plumbers? Yes, it does, and it’s a very interesting, practical approach to marketing.

HVAC & Plumbing as professions and as commercial businesses have a huge audience, like DIY projects. HVAC & Plumbing is a part of a lifestyle, like fixing up your home. Well working homes attract appreciation – And customers.

Sales are based on good customer interactions. So creating a social media presence where you can interact effectively with your customers online provides a very useful business asset, by definition.

This is top of the line marketing, and it’s extremely cost-efficient. Accessing the market quickly, cheaply and effectively is the epitome of best marketing practice, and that’s exactly what social media marketing does best.

Social media really does deliver extremely useful services to all areas of the market, including customers. Social media is valued by customers as an easy, efficient way of getting information, asking questions, and exploring their options.

 

SOCIAL MEDIA ADVERTISING

Social Media Advertising improves brand visibility and helps drive traffic to your website.  When more people visit your website the potential for customer conversion increases.  Ads are an affordable and effective way to keep growing your pipeline of prospective customers. Ad campaigns on select Social sites provide a variety of targeted options, as well as the ability to show directly to your competitors customers as well as outside of the Social Platform (Facebook Ads only.)

We manage the advertising budget and provide the necessary ad sets, campaign type, and audience selection to generate the best bang-for-your-buck.

 

Social media marketing and HVAC & Plumber business needs

Social media delivers a lot of real business benefits for HVAC & Plumbers. It’s very useful for a range of operational business purposes, and it’s an excellent way of working with clients, customers, and interested people in the industry.

 

These are the benefits:

  • Social media is a very useful showcase in real time. Your products and services can be put on the market and managed with a few clicks at very low real costs.
  • Good customer service and CRM are faster, cheaper, and far more productive in operational cost terms.
  • Operationally, social media marketing can be used as a good market testing ground for businesses. Local HVAC & Plumbers can be in touch with interested customers very quickly, able to deliver information and services ASAP.
  • The very high visual values of social media extend online business market reach and penetration drastically. This is a very useful way of creating and maintaining a market presence and delivering a lot of commercial materials simply and effectively. Social media also creates instant market interactions with its visual media, providing useful market research information.
  • Modern business management models use social media as a management oversight tool, keeping an eye on issues, feedback, and other areas of operational interest, in real time. For HVAC & Plumbers, this is a particularly useful, easy way of monitoring your areas of business interest, which may include a very diverse range of services.
  • In the HVAC & Plumbing industry, industry participation in social media occurs on multiple levels. There’s a very strong B2B factor in social media for HVAC & Plumbers,  attracting attention from suppliers, contractors, and other interested parties. (LinkedIn is a good example of industry interaction in social media, often generating business and professional relationships.)

 

Online Marketing for HVAC & Plumbers social media marketing services

Online Marketing for HVAC & Plumbers can deliver an excellent range of appropriate social media marketing options for landscaping businesses. We can offer our clients a truly comprehensive range of social media marketing services.

Our services include:

  • Social media setups from scratch or redesign of existing social media
  • Social media content management
  • Social media integration with marketing initiatives
  • Social media marketing advisory services
  • Social media marketing across a wide range of media options
  • Social media customization to meet business needs
  • Social media management on a strictly best practice basis

 

 

 

GOOGLE/SEO MAINTENANCE

Google +, Google’s Social Networking Platform, is being discontinued.  This Social Site contributed to SEO.  Google has created a new platform called Google My Business, this new dashboard incorporates business local places listing, Google Map listing, Social Updates, business information, reviews, and more.  This new dashboard is essential to your business listing and SEO, and it needs to be updated and maintained.  Additionally, each and every review should be answered.  Review ratings are now featured prominently on search results.

Our team will manage this new dashboard and keep it active to enhance the business listing and rank on Google.

 

EMAIL MARKETING

Email marketing can provide an average of a 4,400% return on investment (ROI) making email marketing a highly effective way to generate leads.   Over 90% of consumers use email, opt-in email is one of the best ways to reach your existing customers and stay in front of potential customers.

Our team can use the email platform of your choice, or we will select the best platform (Mailchimp, Constant Contact, etc.) for your database.  We can also help you build a database of email recipients if needed.

 

BLOG WRITING SERVICES

Websites with a blog have tend to have 434% more indexed pages. (Which means your website is optimized for search engines better.)

Our writers are professionally published and adept at writing blogs that will generate SEO, using keywords, but are also readable and interesting to your audience.

We can also provide original content for your website, to keep it updated and cataloged by Google/Bing.

VIDEO MARKETING

Video marketing is a crucial part of a marketing campaign.  Video is more engaging, more memorable, and among internet users it is the most popular type of content you can post.  Videos generate a higher click-through rate in emails and on Social Media, organic reach increases 1200%, and 4x as many consumers would rather watch a video about your products/services than read your website.  Video also increases the likelihood of a purchase and keeps visitors on your site longer.

Our team can create Intro Videos, Demo Videos, How-To Videos, and Instructional Videos. We can provide a stand-alone video package, or you will receive one video a quarter with a full-service monthly package.

 

Please follow and like us:
error
Social media & sharing icons powered by UltimatelySocial
error

Enjoy this info? Please spread the word :)

Skip to toolbar