In today’s digital world, people often turn to Google to find information for local businesses, whether it’s a phone number, website, or hours of operation. If you’re a business owner, certainly you want to be sure you can easily be found. But it’s equally important to be sure your information is correct and up-to-date. The good news is you can have complete control over what customers see in one area by claiming and managing your Google My Business listing.
What is Google My Business?
Google defines Google My Business as a free and easy-to-use tool for businesses, brands, artists, and organizations to manage their online presence across Google, including Search and Maps. By verifying and editing your business information, you can both help customers find you and tell them the story of your business.
Why You Should Verify Your Listing
There are several benefits to verifying and updating your Google listing:
You have control over what Google users see when your listing appears in search results. You can add your hours, website, street address, photos, and more. Then users can call you, visit your website, or get driving directions with the tap of a button.
You can read and respond to reviews from your customers.
You can share photos of what you do, new products, storefront, and more.
Tip: Google says that businesses that add photos to their listings receive 42% more requests for driving directions on Google Maps and 35% more clicks through to their websites than businesses that don’t.
You’ll have access to insights that lets you know how many people searched for your business, how many called directly from the listing, how many clicked through to the website or to driving directions, and more.
Take charge of your online local business listing. With a Google My Business local listing you have the tools to update your listing and engage with your customers from your phone, tablet and computer.
Also, this is the video tutorial that was referenced in the video about how to get on the phone with the Google local business dept.